Creative Studio turns video you already have — an Instagram post or a raw video file — into a TV-ready creative, right in your browser. No editing software required.
Open Creative Studio from the Creative section of the navigation.
Starting from an Instagram post
The fastest path if you already promote on social:
Click Enter URL on the Re-purpose from Instagram card.
Paste the URL of a public Instagram post, reel, or IGTV video.
Choose the Advertiser, then click Import Post.
Bronco handles the TV conversion automatically:
Smart-crops to 16:9, keeping the subject in frame
Upscales to 1080p TV quality
Removes the Instagram UI — username bar and watermark
Trims to the nearest 15, 30, or 60 seconds
The import takes a moment, and then the editor opens with your video ready to polish.
The post must be public — private accounts and stories can't be imported. If the import fails, try another URL, or download the video and use the upload path instead.
Starting from an uploaded video
Click Upload on the Upload Creative card.
Drag and drop your file or browse for it — MP4, MOV, or AVI, up to 2 GB.
Choose the Advertiser and click Upload.
Your video becomes the first clip of a new Studio project, and the editor opens.
Your drafts
Below the two create options, the Drafts section lists your in-progress projects, each showing a thumbnail and when it was last edited. Click a draft to reopen it in the editor.
From a draft's ⋮ menu you can:
Edit — rename the project.
Details — see the project's name, status, and last-updated date.
Archive — delete the draft. This permanently removes the project and its uploaded media, and can't be undone.
Projects stay in Drafts until you publish them. Publishing renders the final video into your Creative Library — see Using the Studio Editor for the full editing and publishing walkthrough.